Author Archives: Nancy Jarial

I’d Like to Add You To My Professional Network on LinkedIn

I recently spoke to our sales group on the impor­tance and benefits of social media for pro­fes­sion­als. Keep in mind, I was speaking to a group of very busy indi­vid­u­als not yet convinced about the power of social media. So, I started with the social media outlet I believe is a necessity for any pro­fes­sional wanting to network and be (read more)

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One Thing You Should Add To Your 2011 Marketing Strategy

One Thing You Should Add To Your 2011 Marketing Strategy

If you are respon­si­ble for marketing in any way, you realize strate­gies are changing at a rapid pace. It’s no longer just about touting the features and benefits of your product or service in a newspaper ad or on your website. Today’s marketers are chal­lenged with the real­iza­tion that content really is king. In digital marketing, there is an over­bear­ing, (read more)

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Low-Cost Ways to Market your Business using Multi-Channels

Low-Cost Ways to Market your Business using Multi-Channels

Everyone’s heard the expres­sion, “Don’t put all your eggs in one basket.” The same holds true when marketing your company. Don’t rely on just one channel of com­mu­ni­ca­tion with your customers. Focus on casting a wider net and capturing your target market using several channels. These days, marketers have more ways than ever to get their message out. Here are (read more)

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Quick Tips for Better Social Media and Transparency

Quick Tips for Better Social Media and Transparency
Are you honest, respon­sive, and thought­ful when it comes to your family and friends? Then let these traits carry over to your business world. Your customers will relate to you more if you open up and let your business become trans­par­ent. The word, “trans­parency,” has become popular through the devel­op­ment of social media and its strate­gies for business use. Being (read more)

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