Author Archives: Nancy Jarial
I’d Like to Add You To My Professional Network on LinkedIn
I recently spoke to our sales group on the importance and benefits of social media for professionals. Keep in mind, I was speaking to a group of very busy individuals not yet convinced about the power of social media. So, I started with the social media outlet I believe is a necessity for any professional wanting to network and be … (read more)
One Thing You Should Add To Your 2011 Marketing Strategy

If you are responsible for marketing in any way, you realize strategies are changing at a rapid pace. It’s no longer just about touting the features and benefits of your product or service in a newspaper ad or on your website. Today’s marketers are challenged with the realization that content really is king. In digital marketing, there is an overbearing, … (read more)
Low-Cost Ways to Market your Business using Multi-Channels

Everyone’s heard the expression, “Don’t put all your eggs in one basket.” The same holds true when marketing your company. Don’t rely on just one channel of communication with your customers. Focus on casting a wider net and capturing your target market using several channels. These days, marketers have more ways than ever to get their message out. Here are … (read more)
Quick Tips for Better Social Media and Transparency

Are you honest, responsive, and thoughtful when it comes to your family and friends? Then let these traits carry over to your business world. Your customers will relate to you more if you open up and let your business become transparent. The word, “transparency,” has become popular through the development of social media and its strategies for business use. Being … (read more)

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