Tag Archives: vehicle-advertising
The biggest mistake is not having ANY graphics on your organization’s vehicles. But, once you’ve decided to brand your vehicles with graphics, there are a few mistakes which are easily avoided.
TMI — Too Much Information
This is the number one mistake made when designing vehicle graphics. For example, multiple logos — you probably don’t need the logo for every product … (read more)
“Hey, I just met you, and this is crazy, but here’s my number. So call me, maybe?” — sung by Carly Rae Jepsen (This Jimmy Fallon/Roots version is the only one you should ever listen to).
So what do these bad but catchy pop song lyrics have to do with vehicle graphics? I thought you’d never ask.
Last year, I had the privilege of meeting Alligator Aaron from Indiana Wild while TKO Graphix completed a wrap on his Honda Element. I introduced myself and asked a few questions about the wrap and why he chose TKO Graphix. As the video shows, it didn’t take much prodding for Alligator Aaron to tell his TKO story. He’s not only … (read more)
There are six of us sprawled out in one of TKO’s twelve-passenger installation vans. It’s roughly 11am (seven hours after work started), and we’re cruising towards the retail district in Terre Haute to take care of an important item on the day’s agenda… lunch! Our destination is hotly debated. It’s tacos vs fried chicken, but I don’t give a … (read more)
So… why haven’t you wrapped your company vehicles? You know you should every time you see a competitor’s wrapped vehicle on the road. And how often is that? I’m going to end this post with stats to get you out of your car or truck and wrap it, (skip ahead if that floats your boat). First, let’s address the most … (read more)